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Webs of influence : the psychology of online persuasion : the secret strategies that make us click

Nahai, Nathalie2017
Books
This book contains all the technological savvy you need to develop an online strategy that will catapult your business to the next level and take it global with dazzling results. Packed with amazing new techniques, big ideas, and the latest developments, it offers the insights, guidance and practical input of a leading expert.
Author:
Edition:
2nd edition.
Imprint:
Harlow, England : Pearson, 2017.
Collation:
xiii, 238 pages : illustrations (colour) ; 24 cm
Notes:
Previous edition: 2012.Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781292134604 (pbk. :)
Dewey class:
658.872658.872 NAHA
Language:
English
BRN:
1856333
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