Shoe dog : a memoir by the creator of Nike
Knight, Philip H., 1938-2018
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Fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the one plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story.
Main title:
Shoe dog : a memoir by the creator of Nike / Phil Knight.
Author:
Knight, Philip H., 1938-, author
Imprint:
London : Simon & Schuster, 2018.
Collation:
386 pages ; 20 cm
Notes:
Originally published: 2016.
ISBN:
9781471146725 (pbk. :)
Language:
English
BRN:
4148282
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