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Customer focused process innovation : linking strategic intent to everyday execution

Hamme, David2015
Books
You can execute a world-class business improvement plan, but if its effects don't reach the customer - is it really of value? In this book, business innovation expert David Hamme reveals a powerful and proven method for connecting your company's value creation processes to customer-desired products - forging a direct link between strategic intentions and everyday business activities.
Author:
Hamme, David, author
Imprint:
New York : McGraw-Hill Education, [2015]©2015
Collation:
xiv, 349 pages : illustrations (black and white) ; 24 cm
Notes:
Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9780071834704 (hbk. :)
Dewey class:
658.4063658.406 HAMM
Language:
English
BRN:
2497109
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