The strategy book
Mckeown, Max2016
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This guide to business strategy contains advice on topics including objectives, challenges, successes and how to measure success, a strategist's checklist, and more.
Main title:
The strategy book / Max Mckeown.
Author:
Mckeown, Max, author
Edition:
2nd edition.
Imprint:
Harlow, England : Pearson, 2016.
Collation:
xxv, 241 pages : illustrations (black and white) ; 22 cm
Notes:
Previous edition: 2012.Includes bibliographical references and index.
ISBN:
9781292084404 (pbk)
Language:
English
BRN:
2219948
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